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Esusu - Web Animations
CLIENT
Esusu Rent
esusurent.com
SERVICES
Art Direction
Animation
Lottie Files
UI Design
Project Management
ABOUT
Esusu Rent commissioned a suite of more than twenty UI animations for use across its website. Designed to give visitors a clear preview of key product features and user flows, each piece turns a complex interaction into a concise visual moment, helping audiences understand the platform before exploring it for themselves fully online.
APPROACH
The work extends Esusu’s existing design system through motion, using fluid transitions, purposeful pacing, and small interface details to direct attention without overwhelming the experience. Cursor movements, state changes, data reveals, and responsive layouts were animated to show how features behave, making the product feel intuitive while preserving the clarity of its interface.
APPROACH
The animations were developed in close collaboration with Esusu’s design and development teams. Feedback helped align movement, timing, visual hierarchy, and technical requirements before each asset was delivered. The final library gave the website a consistent motion language and provided lightweight, implementation-ready files that could be integrated smoothly across pages, screen sizes, and devices.
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